This 2014 Super Bowl XLVIII Show Open is a collaborated project between FOX Sports and SCAD. FOX sports asked us to help out to come out for the concept and design of the Super Bowl Show Open. FOX Sports then used our design and direction to produce the final 2014 Super Bowl XLVIII show open. In this project, i was one of the lead designers. My role is to come out the designs and work together closely with concept artists to come out the storyboard.
THE PROCESS
STYLEFRAMES
FINAL STYLEFRAMES